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How to Order Flowers for Valentine's Day (Without the Last-Minute Stress)
Ready to order flowers for Valentine's Day? Here's what to pick, when to order, and how to keep costs reasonable across South Florida.
By Daniel Sanchez, CEO · Published 2026-08-04
If you're planning to order flowers for Valentine's Day, the single biggest mistake is waiting until February 13th. Supply tightens fast, same-day slots fill up, and the stems left on the shelf aren't the ones you had in mind. This guide walks through what to choose, when to place your order, how to get good value without sacrificing quality, and what South Florals customers in Miami, Fort Lauderdale, Boca Raton, and surrounding neighborhoods should know before Valentine's week hits.
Why Valentine's Day Flower Orders Work Differently Than the Rest of the Year
Valentine's Day is the single highest-volume floral holiday in the US — florists typically see three to five times normal order volume in a two-day window. That compression matters for a few reasons:
- Stem availability tightens. Red and pink garden roses, spray roses, and tulips get pre-committed to wholesale buyers weeks out. Once those allocations are gone, substitutions happen.
- Delivery windows fill early. Same-day slots for February 14th are often gone by the evening of February 13th at most South Florida shops.
- Prices reflect demand. Valentine's week stems cost more at the farm level, and that flows downstream. If you want to send flowers for Valentine's Day cheap relative to the holiday norm, ordering by early February is the most effective lever.
None of this means you'll be stuck with bad flowers if you order late — it means your options narrow. Order early and you keep full choice of stem type, arrangement size, vase style, and delivery window.
What Flowers Hold Up Best in South Florida's February Heat
February in South Florida still runs warm — daytime highs in the low 80s are common from Miami up through Boca Raton. That matters when flowers are sitting on a doorstep or in a car.
Stem choices that handle South Florida February well:
- Garden roses — Dense petals hold up longer than hybrid tea roses in warmth. A good choice for hand-tied bouquets.
- Alstroemeria — Underrated Valentine's stem. Long vase life, comes in pinks and reds, cost-effective if you're trying to send flowers for Valentine's Day cheap without it looking like a budget move.
- Phalaenopsis orchids — For a longer-lasting gift, an orchid plant outlasts any cut arrangement. Ideal if the recipient has a home they're proud of.
- Sunflowers — A non-obvious Valentine's pick that reads as thoughtful rather than obligatory. Works well for friends, coworkers, or anyone who'd find roses too expected.
- Stargazer lilies — High visual impact, strong scent. Worth knowing that the pollen stains, so they're better in a vase than loose-wrapped if the recipient has light upholstery.
Avoid anything particularly cold-sensitive if there's any chance the arrangement sits outside. Ask your local South Florals shop — the team at each location tracks what's shipping in strong from the farms each week.
How to Order Flowers for Valentine's Day: Timing Breakdown
Here's a practical timeline working backward from February 14th:
Order by February 1st
Maximum stem availability, maximum delivery window options. If you know what you want, this is the right time. You can often lock in a specific arrangement style and request custom ribbon colors or card messages at this stage.
Order February 1st–7th
Still solid availability. Most arrangement types will be in stock. Delivery times for February 14th are bookable but starting to fill.
Order February 8th–12th
Availability narrows, especially for specific stem types like garden roses and tulips. Standard arrangements are still available. Same-day delivery for the 14th may already be limited depending on your area.
Order February 13th or 14th
Same-day is possible — South Florals locations across same-day flower delivery in Miami and Fort Lauderdale handle Valentine's Day same-day orders up to their daily cutoff — but selection is limited to what's in-shop. This is when you're working with what's there rather than building what you want.
How to Send Flowers for Valentine's Day Without Overspending
Valentine's week pricing is real, but there are ways to manage it.
Choose stems over spectacle. A clean hand-tied bouquet of garden roses in a simple wrap costs less than the same roses in a designer vase with ribbon and filler. If the recipient has vases at home, ask about bouquet-only options.
Go seasonal for secondary stems. Pairing a focal flower like a rose with seasonal fillers — think wax flower, eucalyptus, or ranunculus when it's in — brings cost down without making the arrangement look thin.
Order earlier in the week. February 14th delivery commands a premium in labor and logistics. If your recipient is flexible, a February 13th arrangement lands the message with less demand pressure.
Consider a plant. Phalaenopsis orchids and potted bromeliads last weeks, not days. On a per-day value basis they typically run well below what cut arrangements cost over time.
For customers in Coral Gables, Aventura, and the surrounding neighborhoods, flower delivery in Coral Gables and Aventura is available from the local South Florals locations serving those areas — worth checking delivery zone specifics before you order if you're sending to an address a few miles out.
What to Write on the Card
This is the part people leave to the last second. A few principles:
- Specific beats poetic. "Because you mentioned you love tulips" lands better than any generic sentiment.
- Short is fine. Cards are small. Two sentences is enough.
- If you're ordering online or by phone, you can typically specify the card text at checkout. Don't leave it blank and assume the shop will write something.
South Florals staff won't read a card message out loud to the recipient, but they will double-check it's included before the arrangement leaves the shop.
Picking Up vs. Getting It Delivered
Pickup is a good option if you want to inspect the arrangement before it goes anywhere, or if you're nearby one of the 10 locations. In-store pickup typically means you can make minor adjustments on the spot — swap a ribbon color, add a stem, change the wrap.
Delivery makes sense when the recipient is across town or when you want the surprise element intact. Check the delivery cutoff time for your location; Valentine's Day cutoffs run earlier than standard days.
For Fort Lauderdale and surrounding areas, Valentine's Day flower delivery in Fort Lauderdale covers the relevant zip codes — confirm yours when ordering.
Frequently Asked Questions
How far in advance should I order flowers for Valentine's Day?
As early as possible — ideally by the first week of February. That said, same-day orders are possible up to each location's daily cutoff, including on February 14th itself. Earlier orders get full stem selection and more delivery window options.
Can I send flowers for Valentine's Day cheap and still have them look good?
Yes, with the right stem choices. Alstroemeria, spray roses, and carnations (which have improved significantly in quality over the past decade) give strong visual payoff at a lower per-stem cost than garden roses or peonies. Ordering early also helps — you avoid any rush surcharges that apply closer to the 14th.
What time is the same-day cutoff for Valentine's Day orders?
Cutoff times vary by location and are earlier on Valentine's Day than on a typical day due to order volume. Check directly with your nearest South Florals shop for the specific cutoff for your date and delivery area.
Do South Florals shops deliver outside South Florida for Valentine's Day?
No. South Florals delivers only within the coverage area of its 10 brick-and-mortar locations. Orders outside that coverage area aren't available.

